Muddy York Quick Tip: Questions – When Selecting Your Real Estate Brokerage

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When you select a real estate professional to work with, here are a list of questions that you should ask them about the company they work for:

  • Does the brokerage have a locally recognized brand?
  • Does the brokerage have national brand recognization?
  • Does the brokerage have international brand recognization?
  • Does the brokerage have a luxury brand?
  • Does the brokerage participate in an international referral network?
  • Does the brokerage participate in a national and international relocation network?
  • Do the listings appear on numerous web sites? Which ones and how many?
  • Does the brokerage have a strong newspaper presence?
  • Does the brokerage operate a corporate blog?
  • Does the brokerage have a history of success? How years of operation?
  • Does the brokerage have a recognizable sign?
  • Does the brokerage have a financially strong parent company or substantial funding?
  • Does the brokerage have a large population of internal agents to help sell the listing?
  • Does the brokerage give back to the community?
  • Does the brokerage have market leadership?

Answering these questions will ensure that you have aligned yourself with the right brokerage.

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